About Mind Of Pepe
Exploring internet culture through a unique lens

Our Philosophy
Mind Of Pepe was born from a fascination with how internet culture shapes our collective consciousness and creates new forms of expression. We believe that memes, particularly the iconic Pepe, represent more than just humorous images—they embody complex cultural phenomena worthy of serious analysis.
Our approach combines elements of media studies, philosophy, sociology, and cultural anthropology to understand the deeper implications of online communication and community formation. We aim to provide thoughtful commentary that bridges the gap between academic discourse and the lived experience of internet users.
At the core of our philosophy is the recognition that digital spaces are now fundamental to human identity and expression. Through the Mind Of Pepe, we explore how symbols and images gain meaning, evolve, and ultimately reflect the societies that create them.
Our Mission
To analyze and document internet culture with intellectual rigor while maintaining the playfulness and creativity that makes online spaces unique. We aim to foster understanding between different online communities and generations, translating digital phenomena into accessible insights.
Our Vision
A world where internet culture is recognized as a legitimate field of study, where digital literacy includes the ability to critically analyze memes and online discourse, and where the history of the internet is preserved for future generations to understand and learn from.
Meet the Minds

Alex Greenwood
Founder & Lead Writer
Digital anthropologist with a background in media studies and philosophy. Started Mind Of Pepe to bridge the gap between academic analysis and internet culture.

Jamie Chen
Cultural Analyst
Specializes in tracing the evolution of memes across different platforms and communities. Passionate about the intersection of humor and political expression online.

Morgan Riley
Digital Historian
Documents the history and evolution of internet phenomena. Believes in preserving digital culture as an important part of human heritage.
The Evolution of Mind Of Pepe
Genesis
Mind Of Pepe began as a personal blog documenting the cultural significance of internet memes.
Community Formation
The blog attracted a community of academics, internet enthusiasts, and cultural critics.
Expansion
Expanded into a collaborative platform for multiple writers exploring different aspects of internet culture.
Academic Recognition
Our work began to be cited in academic papers on digital communication and internet sociology.
Media Partnerships
Formed partnerships with media outlets to bring analysis of internet culture to broader audiences.
Present Day
Continuing our mission to document and analyze the ever-evolving landscape of internet culture.